Had an excellent panel today on the ‘Strategic Growth Concepts for Small Business’ BlogTalkRadio show. Topic was “Social Media: How to use it to grow your business”. Panel consisted of: Kevin Green, Director of Social Media Marketing at Digital Influence Group; Derek Mehraban, CEO at Ingenex Digital Media, blogger at The Digital Bus, and instructor at Michigan State University; and LJ Jones, Social Media Strategist at Studeo, and featured blogger on Social Media Today.
Conversation dealt with how best for a small business to maximize social media opportunities, including: the development of an appropriate strategy, selecting the right social media vehicles, designating the right person or people to lead your firm’s social media initiatives, and insuring that your firm is providing valuable content which will drive interaction.
The hour-long broadcast provided a broad array of “hints & tips” to maximize your firm’s social media experience. If you’d like to check it out, the podcast can be downloaded from: http://www.blogtalkradio.com/strategicgrowthconcepts or a link can be found on the ‘Media’ page of this blog.
Our next topic, scheduled for March 24th at 2:30 p.m. EDT, is ‘The Legal Aspects of Starting a Business: How to Prevent Pain and Expenses in the Future’. Please join us to insure that you – and your firm – are properly protected!